Deal Sheet: 2026 Gladiator SPORT 4X4

Carvana Chrysler Dodge Jeep Ram FIAT · Union City, GA · VIN: 1C6PJTAG5TL194673

Negotiation Guide

Opening Offer

$40,283

Fair Price

$41,783

Walk Away Above

$43,044

• Recent buyers paid ~$2,522 below MSRP

Price Breakdown

Est. Dealer Cost$39,875

Est. Invoice$41,204

Holdback (est.)$1,329

MSRP (Sticker)$44,305

Asking Price$42,090

Markup-$2,215

Est. Dealer Margin on This Car$2,216

Percentile77% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold349

Avg Markup-$2,522

Median Markup-$2,218

Best Deal-$4,812

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory282 vehicles

Avg Markup (All Models)-$3,709

Avg Markup (Gladiator)-$4,629

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$3,172

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