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Deal Sheet: 2026 Gladiator 85TH ANNIVERSARY EDITION 4X4
Wetzel Chrysler Jeep Dodge Ram · Richmond, IN · VIN: 1C6PJTAG5TL188596
Negotiation Guide
Opening Offer
$50,299
Fair Price
$51,799
Walk Away Above
$53,235
- • Recent buyers paid ~$2,871 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$49,203
Est. Invoice$50,843
Holdback (est.)$1,640
MSRP (Sticker)$54,670
Asking Price$51,937
Markup-$2,733
Est. Dealer Margin on This Car$2,734
Percentile41% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold61
Avg Markup-$2,871
Median Markup-$2,637
Best Deal-$5,536
Worst Deal-$2,535
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory80 vehicles
Avg Markup (All Models)-$3,597
Avg Markup (Gladiator)-$3,574
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$4,637
Price History
Jul 1, 2026$53,915 → $56,665(+$2,750)
Jul 4, 2026$56,665 → $53,915(-$2,750)
Jul 8, 2026$53,915 → $53,932(+$17)
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