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Deal Sheet: 2026 Gladiator SPORT 4X4
Branhaven Chrysler Jeep Dodge · Branford, CT · VIN: 1C6PJTAG5TL153279
Negotiation Guide
Opening Offer
$39,983
Fair Price
$41,483
Walk Away Above
$42,874
- • Recent buyers paid ~$2,522 below MSRP
- • Sitting 46 days (avg 29) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$39,839
Est. Invoice$41,166
Holdback (est.)$1,328
MSRP (Sticker)$44,265
Asking Price$42,052
Markup-$2,213
Est. Dealer Margin on This Car$2,214
Percentile78% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold349
Avg Markup-$2,522
Median Markup-$2,218
Best Deal-$4,812
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell29 days
Dealer Profile
Inventory269 vehicles
Avg Markup (All Models)-$3,980
Avg Markup (Gladiator)-$5,472
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$3,593
Price History
Jul 1, 2026$43,510 → $46,260(+$2,750)
Jul 4, 2026$46,260 → $43,510(-$2,750)
Jul 8, 2026$43,510 → $44,047(+$537)
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