Deal Sheet: 2026 Gladiator SPORT 4X4

Hollywood Chrysler Jeep · Hollywood, FL · VIN: 1C6PJTAG4TL174754

Negotiation Guide

Opening Offer

$40,062

Fair Price

$41,562

Walk Away Above

$42,968

• Recent buyers paid ~$2,528 below MSRP
• Sitting 46 days (avg 28) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$39,938

Est. Invoice$41,269

Holdback (est.)$1,331

MSRP (Sticker)$44,375

Asking Price$42,157

Markup-$2,218

Est. Dealer Margin on This Car$2,220

Percentile74% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold328

Avg Markup-$2,528

Median Markup-$2,218

Best Deal-$4,812

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell28 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$3,223

Avg Markup (Gladiator)-$2,670

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$2,967

Price History

Jul 1, 2026$42,620 → $46,370(+$3,750)

Jul 4, 2026$46,370 → $42,620(-$3,750)

Jul 8, 2026$42,620 → $41,934(-$686)

Jul 15, 2026$39,939 → $42,157(+$2,218)

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