Deal Sheet: 2026 Gladiator SPORT 4X4

Carvana Chrysler Dodge Jeep Ram FIAT · Union City, GA · VIN: 1C6PJTAG2TL194680

Negotiation Guide

Opening Offer

$39,688

Fair Price

$41,188

Walk Away Above

$42,449

• Recent buyers paid ~$2,522 below MSRP

Price Breakdown

Est. Dealer Cost$39,339

Est. Invoice$40,650

Holdback (est.)$1,311

MSRP (Sticker)$43,710

Asking Price$41,525

Markup-$2,185

Est. Dealer Margin on This Car$2,186

Percentile89% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold349

Avg Markup-$2,522

Median Markup-$2,218

Best Deal-$4,812

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory284 vehicles

Avg Markup (All Models)-$3,683

Avg Markup (Gladiator)-$4,629

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$3,180

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