Deal Sheet: 2026 Gladiator 85TH ANNIVERSARY EDITION 4X4

Kernersville Chrysler Dodge Jeep · Kernersville, NC · VIN: 1C6PJTAG2TL185347

Negotiation Guide

Opening Offer

$47,149

Fair Price

$48,649

Walk Away Above

$50,085

• Recent buyers paid ~$2,871 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,368

Est. Invoice$47,914

Holdback (est.)$1,546

MSRP (Sticker)$51,520

Asking Price$48,944

Markup-$2,576

Est. Dealer Margin on This Car$2,576

Percentile88% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold61

Avg Markup-$2,871

Median Markup-$2,637

Best Deal-$5,536

Worst Deal-$2,535

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory1163 vehicles

Avg Markup (All Models)-$4,806

Avg Markup (Gladiator)-$5,004

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$4,305

Price History

Jul 1, 2026$49,765 → $53,515(+$3,750)

Jul 4, 2026$53,515 → $49,765(-$3,750)

Jul 8, 2026$49,765 → $48,363(-$1,402)

Jul 15, 2026$46,368 → $48,944(+$2,576)

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