Deal Sheet: 2026 Gladiator SPORT 4X4

Don Jackson Chrysler Dodge Jeep Ram Commerce · Commerce, GA · VIN: 1C6PJTAG2TL177684

Negotiation Guide

Opening Offer

$40,674

Fair Price

$42,174

Walk Away Above

$43,574

• Recent buyers paid ~$2,522 below MSRP
• Sitting 47 days (avg 29) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,478

Est. Invoice$41,827

Holdback (est.)$1,349

MSRP (Sticker)$44,975

Asking Price$42,727

Markup-$2,248

Est. Dealer Margin on This Car$2,250

Percentile62% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold349

Avg Markup-$2,522

Median Markup-$2,218

Best Deal-$4,812

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory147 vehicles

Avg Markup (All Models)-$4,435

Avg Markup (Gladiator)-$3,908

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$5,143

Price History

Jul 1, 2026$43,220 → $46,970(+$3,750)

Jul 4, 2026$46,970 → $43,220(-$3,750)

Jul 8, 2026$43,220 → $42,474(-$746)

Jul 15, 2026$40,479 → $42,727(+$2,248)

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