Deal Sheet: 2025 Gladiator SPORT S 4X4

Keer Automotive LLC · New Lexington, OH · VIN: 1C6PJTAG1SL529622

Negotiation Guide

Opening Offer

$46,961

Fair Price

$48,461

Walk Away Above

$49,766

• Recent buyers paid ~$2,345 below MSRP
• Sitting 47 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$45,963

Est. Invoice$47,495

Holdback (est.)$1,532

MSRP (Sticker)$51,070

Asking Price$51,070

Markup$0

Est. Dealer Margin on This Car$5,107

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold468

Avg Markup-$2,345

Median Markup-$2,498

Best Deal-$7,278

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory17 vehicles

Avg Markup (All Models)-$3,598

Avg Markup (Gladiator)$0

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,277

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