Deal Sheet: 2026 Grand Wagoneer LIMITED RESERVE 4X4

Calavan Chrysler Dodge Jeep Ram of West Atlanta · Lithia Springs, GA · VIN: 1C4SJVBP7TS200086

Negotiation Guide

Opening Offer

$81,393

Fair Price

$82,893

Walk Away Above

$83,284

• Recent buyers paid ~$335 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$75,308

Est. Invoice$77,818

Holdback (est.)$2,510

MSRP (Sticker)$83,675

Asking Price$83,675

Markup$0

Est. Dealer Margin on This Car$8,368

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold401

Avg Markup-$335

Median Markup$0

Best Deal-$1,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory177 vehicles

Avg Markup (All Models)-$4,176

Avg Markup (Grand Wagoneer)$0

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$4,437

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