Deal Sheet: 2026 Grand Wagoneer L SUMMIT RESERVE 4X4

CDJR of Columbia · Columbia, MO · VIN: 1C4SJSEP4TS202016

Negotiation Guide

Opening Offer

$97,824

Fair Price

$99,324

Walk Away Above

$103,062

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$96,120

Est. Invoice$99,324

Holdback (est.)$3,204

MSRP (Sticker)$106,800

Asking Price$106,800

Markup$0

Est. Dealer Margin on This Car$10,680

Percentile100% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold44

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory220 vehicles

Avg Markup (All Models)-$3,571

Avg Markup (Grand Wagoneer)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$4,233

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