Deal Sheet: 2026 Wrangler 4-DOOR MOAB 392

Berglund Chrysler Dodge Jeep Ram · Roanoke, VA · VIN: 1C4RJXSJ4TW248921

Negotiation Guide

Opening Offer

$75,979

Fair Price

$77,479

Walk Away Above

$80,627

• No recent sold data — targeting invoice price
• Sitting 50 days (avg 33) — extra leverage

Price Breakdown

Est. Dealer Cost$75,398

Est. Invoice$77,911

Holdback (est.)$2,513

MSRP (Sticker)$83,775

Asking Price$83,775

Markup$0

Est. Dealer Margin on This Car$8,378

Percentile100% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold287

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory151 vehicles

Avg Markup (All Models)-$4,186

Avg Markup (Wrangler)-$3,643

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$4,547

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