Deal Sheet: 2026 Wrangler 4-DOOR MOAB 392

Cma's Valley Chrysler Dodge Jeep Ram · Staunton, VA · VIN: 1C4RJXSJ0TW288672

Negotiation Guide

Opening Offer

$78,906

Fair Price

$80,406

Walk Away Above

$83,673

• No recent sold data — targeting invoice price
• Sitting 50 days (avg 33) — extra leverage

Price Breakdown

Est. Dealer Cost$78,246

Est. Invoice$80,854

Holdback (est.)$2,608

MSRP (Sticker)$86,940

Asking Price$86,940

Markup$0

Est. Dealer Margin on This Car$8,694

Percentile100% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold287

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory123 vehicles

Avg Markup (All Models)-$4,402

Avg Markup (Wrangler)-$3,348

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$4,165

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