Deal Sheet: 2026 Grand Cherokee L LIMITED 4X2

North Country Chrysler Jeep Dodge Ram · Arab, AL · VIN: 1C4RJJBR7T8599720

Negotiation Guide

Opening Offer

$48,128

Fair Price

$49,628

Walk Away Above

$51,971

• Recent buyers paid ~$4,369 below MSRP
• Sitting 46 days (avg 29) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,884

Est. Invoice$50,513

Holdback (est.)$1,629

MSRP (Sticker)$54,315

Asking Price$49,815

Markup-$4,500

Est. Dealer Margin on This Car$932

Percentile91% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold366

Avg Markup-$4,369

Median Markup-$4,500

Best Deal-$4,500

Worst Deal-$2,500

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory158 vehicles

Avg Markup (All Models)-$4,239

Avg Markup (Grand Cherokee)-$4,500

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,017

Price History

Jul 1, 2026$51,810 → $56,310(+$4,500)

Jul 4, 2026$56,310 → $51,810(-$4,500)

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