Deal Sheet: 2026 Grand Cherokee LIMITED 4X4

Astorg Chrysler Dodge Jeep Ram FIAT · Parkersburg, WV · VIN: 1C4RJHBR7TC288102

Negotiation Guide

Opening Offer

$48,558

Fair Price

$50,058

Walk Away Above

$52,372

• Recent buyers paid ~$4,317 below MSRP
• Sitting 47 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,217

Est. Invoice$50,857

Holdback (est.)$1,641

MSRP (Sticker)$54,685

Asking Price$50,185

Markup-$4,500

Est. Dealer Margin on This Car$969

Percentile94% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold3069

Avg Markup-$4,317

Median Markup-$4,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory136 vehicles

Avg Markup (All Models)-$3,746

Avg Markup (Grand Cherokee)-$4,125

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$3,567

Price History

Jul 1, 2026$52,180 → $56,680(+$4,500)

Jul 4, 2026$56,680 → $52,180(-$4,500)

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