Deal Sheet: 2026 Grand Cherokee LIMITED RESERVE 4X4

I20 Chrysler Dodge Jeep Ram · Canton, TX · VIN: 1C4RJHBR7TC258677

Negotiation Guide

Opening Offer

$48,730

Fair Price

$50,230

Walk Away Above

$52,630

• Recent buyers paid ~$4,489 below MSRP
• Sitting 47 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,527

Est. Invoice$51,178

Holdback (est.)$1,651

MSRP (Sticker)$55,030

Asking Price$50,530

Markup-$4,500

Est. Dealer Margin on This Car$1,003

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1179

Avg Markup-$4,489

Median Markup-$4,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory176 vehicles

Avg Markup (All Models)-$5,930

Avg Markup (Grand Cherokee)-$4,411

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$6,680

Price History

Jul 1, 2026$52,525 → $57,025(+$4,500)

Jul 4, 2026$57,025 → $52,525(-$4,500)

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