Deal Sheet: 2026 Grand Cherokee LIMITED 4X4

Watertown Chrysler · Watertown, SD · VIN: 1C4RJHBR7TC211374

Negotiation Guide

Opening Offer

$45,707

Fair Price

$47,207

Walk Away Above

$49,503

• Recent buyers paid ~$4,317 below MSRP
• Sitting 46 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,620

Est. Invoice$48,174

Holdback (est.)$1,554

MSRP (Sticker)$51,800

Asking Price$47,300

Markup-$4,500

Est. Dealer Margin on This Car$680

Percentile94% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold3069

Avg Markup-$4,317

Median Markup-$4,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory42 vehicles

Avg Markup (All Models)-$3,695

Avg Markup (Grand Cherokee)-$4,500

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$3,490

Price History

Jul 1, 2026$49,295 → $53,795(+$4,500)

Jul 4, 2026$53,795 → $49,295(-$4,500)

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