Deal Sheet: 2025 Grand Cherokee LIMITED 4X4

Friendly Dodge Chrysler Jeep Inc · Penn Yan, NY · VIN: 1C4RJHBG2SC354794

Negotiation Guide

Opening Offer

$49,393

Fair Price

$50,893

Walk Away Above

$53,199

• Recent buyers paid ~$4,316 below MSRP
• Sitting 46 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,955

Est. Invoice$51,620

Holdback (est.)$1,665

MSRP (Sticker)$55,505

Asking Price$53,255

Markup-$2,250

Est. Dealer Margin on This Car$3,301

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2932

Avg Markup-$4,316

Median Markup-$4,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory136 vehicles

Avg Markup (All Models)-$4,175

Avg Markup (Grand Cherokee)-$4,125

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$3,264

Price History

Jul 1, 2026$55,250 → $57,500(+$2,250)

Jul 4, 2026$57,500 → $55,250(-$2,250)

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