Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Chrysler Dodge Jeep Ram FIAT of Fort Myers · Fort Myers, FL · VIN: 1C4PJXDNXSW547576

Negotiation Guide

Opening Offer

$52,298

Fair Price

$53,798

Walk Away Above

$55,759

• Recent buyers paid ~$3,614 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$51,948

Est. Invoice$53,680

Holdback (est.)$1,732

MSRP (Sticker)$57,720

Asking Price$57,720

Markup$0

Est. Dealer Margin on This Car$5,772

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory562 vehicles

Avg Markup (All Models)-$4,246

Avg Markup (Wrangler)-$3,339

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$4,447

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