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Deal Sheet: 2026 Wrangler 4-DOOR 85TH ANNIVERSARY EDITION
New Smyrna Chrysler Jeep Dodge Ram · New Smyrna Beach, FL · VIN: 1C4PJXDN5TW264987
Negotiation Guide
Opening Offer
$47,957
Fair Price
$49,457
Walk Away Above
$51,319
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$47,862
Est. Invoice$49,457
Holdback$1,595
MSRP (Sticker)$53,180
Asking Price$50,680
Markup-$2,500
Dealer Margin on This Car$2,818
Percentile17% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory1050 vehicles
Avg Markup (All Models)-$2,755
Avg Markup (Wrangler)-$2,515
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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