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Deal Sheet: 2026 Wrangler 4-DOOR 85TH ANNIVERSARY EDITION

Lake Wales Chrysler Dodge Jeep Ram · Lake Wales, FL · VIN: 1C4PJXDN1TW281835

Negotiation Guide

Opening Offer
$47,776
Fair Price
$49,276
Walk Away Above
$51,131
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$47,687
Est. Invoice$49,276
Holdback$1,590
MSRP (Sticker)$52,985
Asking Price$50,485
Markup-$2,500
Dealer Margin on This Car$2,799
Percentile17% of inventory is priced lower
Days on Lot1 days

Dealer Profile

Inventory173 vehicles
Avg Markup (All Models)-$2,389
Avg Markup (Wrangler)-$2,478
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0