Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Karl Malone Chrysler Dodge Jeep Ram · Heber City, UT · VIN: 1C4PJXDN0SW663515

Negotiation Guide

Opening Offer

$51,691

Fair Price

$53,191

Walk Away Above

$55,150

• Recent buyers paid ~$3,614 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$51,399

Est. Invoice$53,112

Holdback (est.)$1,713

MSRP (Sticker)$57,110

Asking Price$57,110

Markup$0

Est. Dealer Margin on This Car$5,711

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$4,616

Avg Markup (Wrangler)-$2,818

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$5,235

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