Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Walt's Live Oak CDJR · Live Oak, FL · VIN: 1C4PJXDN0SW501559

Negotiation Guide

Opening Offer

$48,866

Fair Price

$50,366

Walk Away Above

$52,173

• Recent buyers paid ~$3,614 below MSRP

Price Breakdown

Est. Dealer Cost$48,582

Est. Invoice$50,201

Holdback (est.)$1,619

MSRP (Sticker)$53,980

Asking Price$53,980

Markup$0

Est. Dealer Margin on This Car$5,398

Percentile100% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory90 vehicles

Avg Markup (All Models)-$4,984

Avg Markup (Wrangler)-$2,375

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$4,453

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