Deal Sheet: 2026 Wrangler 4-DOOR WILLYS '41

Duluth Dodge Inc · Hermantown, MN · VIN: 1C4PJXDGXTW311917

Negotiation Guide

Opening Offer

$52,473

Fair Price

$53,973

Walk Away Above

$56,004

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$52,232

Est. Invoice$53,973

Holdback$1,741

MSRP (Sticker)$58,035

Asking Price$58,035

Markup$0

Dealer Margin on This Car$5,804

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory106 vehicles

Avg Markup (All Models)-$1,420

Avg Markup (Wrangler)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$56,535 → $58,035(+$1,500)

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