Deal Sheet: 2026 Wrangler 4-DOOR 85TH ANNIVERSARY EDITION

Morlan Dodge Inc · Sikeston, MO · VIN: 1C4PJXDG9TW328269

Negotiation Guide

Opening Offer

$50,687

Fair Price

$52,187

Walk Away Above

$54,151

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$50,504

Est. Invoice$52,187

Holdback (est.)$1,683

MSRP (Sticker)$56,115

Asking Price$56,115

Markup$0

Est. Dealer Margin on This Car$5,612

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory100 vehicles

Avg Markup (All Models)-$1,568

Avg Markup (Wrangler)-$107

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$54,615 → $56,115(+$1,500)

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