Deal Sheet: 2026 Wrangler 4-DOOR WILLYS '41

Coastal Chrysler Dodge Jeep Ram · Quincy, FL · VIN: 1C4PJXDG6TW326656

Negotiation Guide

Opening Offer

$52,291

Fair Price

$53,791

Walk Away Above

$55,816

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$52,056

Est. Invoice$53,791

Holdback$1,735

MSRP (Sticker)$57,840

Asking Price$57,840

Markup$0

Dealer Margin on This Car$5,784

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory93 vehicles

Avg Markup (All Models)-$1,320

Avg Markup (Wrangler)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$55,340 → $57,840(+$2,500)

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