Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Jeep Portsmouth · Portsmouth, NH · VIN: 1C4PJXDG5SW553271

Negotiation Guide

Opening Offer

$57,291

Fair Price

$58,791

Walk Away Above

$60,765

• Recent buyers paid ~$3,614 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$56,466

Est. Invoice$58,348

Holdback (est.)$1,882

MSRP (Sticker)$62,740

Asking Price$62,740

Markup$0

Est. Dealer Margin on This Car$6,274

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory73 vehicles

Avg Markup (All Models)-$3,080

Avg Markup (Wrangler)-$2,986

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$2,647

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