Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

I20 Chrysler Dodge Jeep Ram · Canton, TX · VIN: 1C4PJXDG5SW548085

Negotiation Guide

Opening Offer

$49,125

Fair Price

$50,625

Walk Away Above

$52,577

• Recent buyers paid ~$3,614 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$49,077

Est. Invoice$50,713

Holdback (est.)$1,636

MSRP (Sticker)$54,530

Asking Price$54,530

Markup$0

Est. Dealer Margin on This Car$5,453

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory176 vehicles

Avg Markup (All Models)-$5,930

Avg Markup (Wrangler)-$2,400

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$6,680

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