Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Hendrick Chrysler Dodge Jeep Ram · Hoover, AL · VIN: 1C4PJXDG3SW624080

Negotiation Guide

Opening Offer

$49,522

Fair Price

$51,022

Walk Away Above

$52,831

• Recent buyers paid ~$3,618 below MSRP

Price Breakdown

Est. Dealer Cost$49,176

Est. Invoice$50,815

Holdback (est.)$1,639

MSRP (Sticker)$54,640

Asking Price$54,640

Markup$0

Est. Dealer Margin on This Car$5,464

Percentile100% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold2255

Avg Markup-$3,618

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory238 vehicles

Avg Markup (All Models)-$4,082

Avg Markup (Wrangler)-$3,030

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$4,626

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