Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Keene Dodge Chrysler Jeep Ram · Jarrettsville, MD · VIN: 1C4PJXDG1SW659359

Negotiation Guide

Opening Offer

$47,819

Fair Price

$49,319

Walk Away Above

$51,277

• Recent buyers paid ~$3,614 below MSRP
• Sitting 47 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$47,912

Est. Invoice$49,509

Holdback (est.)$1,597

MSRP (Sticker)$53,235

Asking Price$53,235

Markup$0

Est. Dealer Margin on This Car$5,324

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)-$4,146

Avg Markup (Wrangler)-$3,056

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$3,774

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