Deal Sheet: 2026 Wrangler 4-DOOR WILLYS '41

Safford Brown Chrysler Dodge Jeep Ram · Sterling, VA · VIN: 1C4PJXDG0TW289829

Negotiation Guide

Opening Offer

$53,565

Fair Price

$55,065

Walk Away Above

$57,138

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$53,289

Est. Invoice$55,065

Holdback$1,776

MSRP (Sticker)$59,210

Asking Price$59,210

Markup$0

Dealer Margin on This Car$5,921

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory213 vehicles

Avg Markup (All Models)-$1,480

Avg Markup (Wrangler)-$430

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$57,210 → $59,210(+$2,000)

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