Deal Sheet: 2026 Wrangler 4-DOOR WILLYS '41

Robert Loehr Chrysler Dodge Jeep Ram FIAT · Cartersville, GA · VIN: 1C4PJXDG0TW246818

Negotiation Guide

Opening Offer

$48,148

Fair Price

$49,648

Walk Away Above

$51,517

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$48,047

Est. Invoice$49,648

Holdback$1,602

MSRP (Sticker)$53,385

Asking Price$53,385

Markup$0

Dealer Margin on This Car$5,339

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory160 vehicles

Avg Markup (All Models)-$1,241

Avg Markup (Wrangler)-$729

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$51,385 → $53,385(+$2,000)

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