Deal Sheet: 2025 Wrangler 4-DOOR SPORT S

Deacon Jones Chrysler Dodge Jeep · Smithfield, NC · VIN: 1C4PJXDG0SW620262

Negotiation Guide

Opening Offer

$47,140

Fair Price

$48,640

Walk Away Above

$50,588

• Recent buyers paid ~$3,614 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$47,282

Est. Invoice$48,858

Holdback (est.)$1,576

MSRP (Sticker)$52,535

Asking Price$52,535

Markup$0

Est. Dealer Margin on This Car$5,254

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2370

Avg Markup-$3,614

Median Markup-$3,750

Best Deal-$10,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory147 vehicles

Avg Markup (All Models)-$4,267

Avg Markup (Wrangler)-$3,304

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$5,034

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