Deal Sheet: 2025 Wrangler 2-DOOR SPORT S

Murray Chrysler Dodge Jeep Ram of Starke · Starke, FL · VIN: 1C4PJXAN5SW603248

Negotiation Guide

Opening Offer

$39,232

Fair Price

$40,732

Walk Away Above

$41,741

• Recent buyers paid ~$1,798 below MSRP
• Sitting 47 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$38,475

Est. Invoice$39,758

Holdback (est.)$1,283

MSRP (Sticker)$42,750

Asking Price$42,750

Markup$0

Est. Dealer Margin on This Car$4,275

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold215

Avg Markup-$1,798

Median Markup-$1,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory205 vehicles

Avg Markup (All Models)-$5,092

Avg Markup (Wrangler)-$2,558

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,114

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