Deal Sheet: 2026 GR Corolla Premium Plus DAT AWD

Toyota of Santa Fe · Santa Fe, NM · VIN: SB1ADADE4TE001684

Negotiation Guide

Opening Offer

$48,767

Fair Price

$50,267

Walk Away Above

$50,248

• Recent buyers paid ~$39 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$44,703

Est. Invoice$45,707

Holdback (est.)$1,005

MSRP (Sticker)$50,228

Asking Price$50,607

Markup+$379

Est. Dealer Margin on This Car$5,904

Percentile79% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold59

Avg Markup+$39

Median Markup$0

Best Deal-$2,858

Worst Deal+$3,245

% Sold Below MSRP58%

Avg Days to Sell70 days

Dealer Profile

Inventory288 vehicles

Avg Markup (All Models)-$786

Avg Markup (GR Corolla)+$379

% Below MSRP55%

Avg Days to Sell37 days

Avg Sold Markup-$688

Price History

Jul 17, 2026$50,986 → $50,607(-$379)

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