Deal Sheet: 2026 GR Corolla Premium Plus DAT AWD

Jim Norton Toyota of Oklahoma City · Oklahoma City, OK · VIN: SB1ADADE0TE002346

Negotiation Guide

Opening Offer

$50,058

Fair Price

$51,558

Walk Away Above

$51,539

• Recent buyers paid ~$39 above MSRP

Price Breakdown

Est. Dealer Cost$45,852

Est. Invoice$46,882

Holdback (est.)$1,030

MSRP (Sticker)$51,519

Dealer Add-Ons (DIA)+$895

Asking Price$52,913

Markup+$1,394

Markup includes $895 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,061

Percentile90% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold59

Avg Markup+$39

Median Markup$0

Best Deal-$2,858

Worst Deal+$3,245

% Sold Below MSRP58%

Avg Days to Sell70 days

Dealer Profile

Inventory274 vehicles

Avg Markup (All Models)-$149

Avg Markup (GR Corolla)+$1,394

% Below MSRP46%

Avg Days to Sell22 days

Avg Sold Markup+$23

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