Deal Sheet: 2026 Sorento Plug-in Hybrid X-Line SX Prestige AWD

University Kia · Durham, NC · VIN: KNDRMDJHXT5499534

Negotiation Guide

Opening Offer

$52,542

Fair Price

$54,042

Walk Away Above

$54,671

• Recent buyers paid ~$1,258 below MSRP

Price Breakdown

Est. Dealer Cost$49,770

Est. Invoice$51,429

Holdback (est.)$1,659

MSRP (Sticker)$55,300

Asking Price$54,154

Markup-$1,146

Est. Dealer Margin on This Car$4,384

Percentile51% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold101

Avg Markup-$1,258

Median Markup-$1,388

Best Deal-$2,024

Worst Deal-$553

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory367 vehicles

Avg Markup (All Models)-$708

Avg Markup (Sorento Plug-in Hybrid)-$774

% Below MSRP69%

Avg Days to Sell27 days

Avg Sold Markup-$803

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