Deal Sheet: 2026 Sorento Plug-in Hybrid X-Line SX Prestige AWD

Fowler Kia of Longmont · Longmont, CO · VIN: KNDRMDJH7T5455300

Negotiation Guide

Opening Offer

$52,442

Fair Price

$53,942

Walk Away Above

$54,571

• Recent buyers paid ~$1,258 below MSRP

Price Breakdown

Est. Dealer Cost$49,680

Est. Invoice$51,336

Holdback (est.)$1,656

MSRP (Sticker)$55,200

Asking Price$54,344

Markup-$856

Est. Dealer Margin on This Car$4,664

Percentile87% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold101

Avg Markup-$1,258

Median Markup-$1,388

Best Deal-$2,024

Worst Deal-$553

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory352 vehicles

Avg Markup (All Models)-$930

Avg Markup (Sorento Plug-in Hybrid)-$588

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,040

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