Negotiation Guide
Opening Offer
$42,177
Fair Price
$43,677
Walk Away Above
$44,064
- • Recent buyers paid ~$773 below MSRP
Price Breakdown
Est. Dealer Cost$40,005
Est. Invoice$41,339
Holdback (est.)$1,334
MSRP (Sticker)$44,450
Asking Price$43,708
Markup-$742
Est. Dealer Margin on This Car$3,703
Percentile53% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold1152
Avg Markup-$773
Median Markup-$724
Best Deal-$1,554
Worst Deal-$204
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory464 vehicles
Avg Markup (All Models)-$774
Avg Markup (Sorento Hybrid)-$816
% Below MSRP17%
Avg Days to Sell33 days
Avg Sold Markup-$712
Cheaper Sorento Hybrid EX Inventory
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