Deal Sheet: 2026 Sorento Hybrid EX

Difeo Kia · Lakewood, NJ · VIN: KNDRHDJG6T5484220

Negotiation Guide

Opening Offer

$42,148

Fair Price

$43,648

Walk Away Above

$44,034

• Recent buyers paid ~$772 below MSRP

Price Breakdown

Est. Dealer Cost$39,978

Est. Invoice$41,311

Holdback (est.)$1,333

MSRP (Sticker)$44,420

Asking Price$43,683

Markup-$737

Est. Dealer Margin on This Car$3,705

Percentile57% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold1145

Avg Markup-$772

Median Markup-$720

Best Deal-$1,554

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory217 vehicles

Avg Markup (All Models)-$772

Avg Markup (Sorento Hybrid)-$1,000

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$778

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