Deal Sheet: 2026 Sorento Hybrid EX

Wyatt Johnson Kia · Clarksville, TN · VIN: KNDRHDJG4T5438627

Negotiation Guide

Opening Offer

$41,168

Fair Price

$42,668

Walk Away Above

$43,177

• Recent buyers paid ~$773 below MSRP
• Sitting 53 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$39,317

Est. Invoice$40,627

Holdback (est.)$1,311

MSRP (Sticker)$43,685

Asking Price$43,070

Markup-$615

Est. Dealer Margin on This Car$3,754

Percentile80% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1152

Avg Markup-$773

Median Markup-$724

Best Deal-$1,554

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory510 vehicles

Avg Markup (All Models)-$865

Avg Markup (Sorento Hybrid)-$1,724

% Below MSRP44%

Avg Days to Sell36 days

Avg Sold Markup-$877

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