Deal Sheet: 2026 Sorento Hybrid EX

Bob Moore Kia Northwest · Oklahoma City, OK · VIN: KNDRHDJG0T5449236

Negotiation Guide

Opening Offer

$41,927

Fair Price

$43,427

Walk Away Above

$43,931

• Recent buyers paid ~$773 below MSRP
• Sitting 52 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$39,992

Est. Invoice$41,325

Holdback (est.)$1,333

MSRP (Sticker)$44,435

Asking Price$43,902

Markup-$533

Est. Dealer Margin on This Car$3,911

Percentile86% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold1152

Avg Markup-$773

Median Markup-$724

Best Deal-$1,554

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory227 vehicles

Avg Markup (All Models)-$828

Avg Markup (Sorento Hybrid)-$878

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$899

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