Deal Sheet: 2026 Sorento Hybrid EX

Ed Morse Kia Rolla · Rolla, MO · VIN: KNDRH4JG7T5437441

This Is Already a Great Deal

Opening Offer

$39,663

Asking Price

$40,890

Max Price

$40,890

• Recent buyers paid ~$772 below MSRP
• Asking price is already $278 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$37,746

Est. Invoice$39,004

Holdback (est.)$1,258

MSRP (Sticker)$41,940

Asking Price$40,890

Markup-$1,050

Est. Dealer Margin on This Car$3,144

Percentile30% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold1145

Avg Markup-$772

Median Markup-$720

Best Deal-$1,554

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory186 vehicles

Avg Markup (All Models)-$1,170

Avg Markup (Sorento Hybrid)-$1,186

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$1,213

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