Deal Sheet: 2026 Sorento Hybrid EX

Regal Kia · Lakeland, FL · VIN: KNDRH4JG3T5490007

This Is Already a Great Deal

Opening Offer

$38,828

Asking Price

$40,029

Max Price

$40,029

• Recent buyers paid ~$772 below MSRP
• Asking price is already $324 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$37,013

Est. Invoice$38,246

Holdback (est.)$1,234

MSRP (Sticker)$41,125

Asking Price$40,029

Markup-$1,096

Est. Dealer Margin on This Car$3,017

Percentile23% of inventory is priced lower

Days on Lot41 days

What Others Paid (Last 30 Days)

Cars Sold1145

Avg Markup-$772

Median Markup-$720

Best Deal-$1,554

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory483 vehicles

Avg Markup (All Models)-$1,017

Avg Markup (Sorento Hybrid)-$1,081

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$1,064

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