Deal Sheet: 2026 Sorento Hybrid EX

Boomer Kia · Oklahoma City, OK · VIN: KNDRH4JG2T5497398

Negotiation Guide

Opening Offer

$37,985

Fair Price

$39,485

Walk Away Above

$39,975

• Recent buyers paid ~$772 below MSRP
• Sitting 50 days (avg 33) — extra leverage

Price Breakdown

Est. Dealer Cost$36,419

Est. Invoice$37,632

Holdback (est.)$1,214

MSRP (Sticker)$40,465

Asking Price$39,861

Markup-$604

Est. Dealer Margin on This Car$3,443

Percentile81% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold1145

Avg Markup-$772

Median Markup-$720

Best Deal-$1,554

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory476 vehicles

Avg Markup (All Models)-$725

Avg Markup (Sorento Hybrid)-$827

% Below MSRP37%

Avg Days to Sell37 days

Avg Sold Markup-$756

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