Deal Sheet: 2026 Sportage Plug-in Hybrid X-Line Prestige

Russ Darrow Madison Kia · Madison, WI · VIN: KNDPZDDHXT7392444

Negotiation Guide

Opening Offer

$46,731

Fair Price

$48,231

Walk Away Above

$48,978

• Recent buyers paid ~$1,157 below MSRP
• Sitting 47 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$44,753

Est. Invoice$46,244

Holdback (est.)$1,492

MSRP (Sticker)$49,725

Asking Price$48,408

Markup-$1,317

Est. Dealer Margin on This Car$3,656

Percentile19% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold195

Avg Markup-$1,157

Median Markup-$1,229

Best Deal-$1,913

Worst Deal-$515

% Sold Below MSRP100%

Avg Days to Sell28 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$1,305

Avg Markup (Sportage Plug-in Hybrid)-$1,601

% Below MSRP39%

Avg Days to Sell33 days

Avg Sold Markup-$1,341

Cheaper Sportage Plug-in Hybrid X-Line Prestige Inventory

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