Deal Sheet: 2026 Sportage Plug-in Hybrid X-Line

Rusty Wallace Kia Morristown · Morristown, TN · VIN: KNDPYDDH7T7325013

Negotiation Guide

Opening Offer

$40,707

Fair Price

$42,207

Walk Away Above

$42,616

• Recent buyers paid ~$549 below MSRP
• Sitting 52 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$38,723

Est. Invoice$40,013

Holdback (est.)$1,291

MSRP (Sticker)$43,025

Asking Price$42,282

Markup-$743

Est. Dealer Margin on This Car$3,560

Percentile12% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold198

Avg Markup-$549

Median Markup-$648

Best Deal-$1,177

Worst Deal-$7

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory102 vehicles

Avg Markup (All Models)-$1,127

Avg Markup (Sportage Plug-in Hybrid)-$743

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,215

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