Deal Sheet: 2026 Sportage Hybrid SX Prestige

Capital City Kia · Concord, NH · VIN: KNDPXDDGXT7401253

Negotiation Guide

Opening Offer

$40,201

Fair Price

$41,701

Walk Away Above

$42,300

• Recent buyers paid ~$1,199 below MSRP

Price Breakdown

Est. Dealer Cost$38,610

Est. Invoice$39,897

Holdback (est.)$1,287

MSRP (Sticker)$42,900

Asking Price$41,802

Markup-$1,098

Est. Dealer Margin on This Car$3,192

Percentile64% of inventory is priced lower

Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold2305

Avg Markup-$1,199

Median Markup-$1,137

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory225 vehicles

Avg Markup (All Models)-$849

Avg Markup (Sportage Hybrid)-$685

% Below MSRP51%

Avg Days to Sell32 days

Avg Sold Markup-$899

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