Deal Sheet: 2026 Sportage Hybrid SX Prestige

Ron Bouchard Kia · Lancaster, MA · VIN: KNDPXDDG9T7384459

Negotiation Guide

Opening Offer

$40,623

Fair Price

$42,123

Walk Away Above

$42,721

• Recent buyers paid ~$1,197 below MSRP

Price Breakdown

Est. Dealer Cost$38,988

Est. Invoice$40,288

Holdback (est.)$1,300

MSRP (Sticker)$43,320

Asking Price$42,156

Markup-$1,164

Est. Dealer Margin on This Car$3,168

Percentile47% of inventory is priced lower

Days on Lot23 days

What Others Paid (Last 30 Days)

Cars Sold2321

Avg Markup-$1,197

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory95 vehicles

Avg Markup (All Models)-$843

Avg Markup (Sportage Hybrid)-$937

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$936

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