Deal Sheet: 2026 Sportage Hybrid SX Prestige

Gervais Kia · Lowell, MA · VIN: KNDPXDDG8T7394254

Negotiation Guide

Opening Offer

$40,388

Fair Price

$41,888

Walk Away Above

$42,486

• Recent buyers paid ~$1,197 below MSRP

Price Breakdown

Est. Dealer Cost$38,777

Est. Invoice$40,069

Holdback (est.)$1,293

MSRP (Sticker)$43,085

Asking Price$41,959

Markup-$1,126

Est. Dealer Margin on This Car$3,183

Percentile57% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold2321

Avg Markup-$1,197

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$850

Avg Markup (Sportage Hybrid)-$938

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$834

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