Deal Sheet: 2026 Sportage Hybrid SX Prestige

Burlington Kia · Burlington, NJ · VIN: KNDPXDDG8T7381925

Negotiation Guide

Opening Offer

$40,066

Fair Price

$41,566

Walk Away Above

$42,283

• Recent buyers paid ~$1,199 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$38,700

Est. Invoice$39,990

Holdback (est.)$1,290

MSRP (Sticker)$43,000

Asking Price$41,875

Markup-$1,125

Est. Dealer Margin on This Car$3,175

Percentile58% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold2049

Avg Markup-$1,199

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory200 vehicles

Avg Markup (All Models)-$691

Avg Markup (Sportage Hybrid)-$772

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$727

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